How it started
Some stories don’t begin with a plan, they unfold with purpose.
2G Design and Build was never just a business idea. It was a culmination of legacy, passion, and a natural alignment of two distinct but complementary worlds.
Nick Jones was raised on building sites, the son of a family steeped in construction. But his early career took a very different path, into the high-pressure, high-precision world of fine dining. As a chef, Nick thrived on creativity, detail, and the orchestration of memorable experiences. Eventually, though, the call of his roots proved too strong to ignore, and he returned to the family trade, building homes with craftsmanship and care.
But Nick was never one to simply follow a blueprint.
As he transitioned from residential projects into the world of bars, nightclubs, and restaurants, he began to see a disconnect. Beautiful designs arrived from agencies, but too often they fell apart under the weight of operational realities. As someone who’d worked in the heat of hospitality, Nick saw what others missed; flow, function, and the finesse needed to truly bring a space to life. This realisation sparked a new idea: why not offer both design and build? Why not channel his creative instincts into spaces that not only look good, but work brilliantly?
Around the same time, his wife Catherine was approaching a crossroads of her own. After years in the corporate world leading culture change for major drinks and hospitality brands, she took redundancy and a leap. Inspired by Nick’s vision and driven by her own passion for people and place, she retrained in interior design to help shape a business that was more than bricks and mortar. It would be about experience, energy, and connection.
Together, they founded 2G Design and Build, a name that reflects their dual approach and shared values.
Today, 2G is focused on two sectors where Nick and Catherine’s backgrounds resonate most: hospitality and office spaces.
Nick brings a chef’s eye for detail and a deep understanding of what it takes to run a successful hospitality venue. Catherine brings a strategic mindset and a deep knowledge of how workplace culture is shaped by design. Whether it’s creating a restaurant that flows effortlessly between service and ambience, or building an office that brings teams together with the warmth and functionality of a hospitality space, 2G designs with purpose and builds with care.
Their worlds, once separate, have merged to create something powerful. And in hindsight, it couldn’t have happened any other way.
