670 Grams was a project that was unique due to space, ethos and timing.
We were tasked with creating a design that reflected Kray’s ethos of making taster menus more accessible to a younger audience, within a 16 seat restaurant set over two floors. Kray’s success on Great British Menu has ultimately set his cuisine in a very sassy direction, and we needed to reflect this in the design of the space, with the nods towards everything from leopard print, to classic rock, to graffiti.
Finding the balance.
We wanted to find the balance between approachable-dining for all, yet sufficiently comfortable for a £60 taster menu. All of this needed to be within a space of an old cake shop of 35 square metre space with just 16 covers and a very tight budget. All within COVID times.